ATELIER MATERI : MAISON FRANÇAISE DE HAUTE PARFUMERIE

ATELIER MATERI

Have you ever wondered where the ingredients that make up your favorite perfumes come from? What lies behind the transformation of a raw material into a unique fragrance? What if luxury was not only a question of wealth, but also of respect for nature, time and craftsmanship?

ATELIER MATERI answers these questions by celebrating the beauty of raw materials and artisanal know-how. A French house of fine perfumery, it invites you on a unique olfactory journey, where each perfume highlights a noble and unexpected material, worked with passion and precision. Here, every detail counts: from exceptional ingredients to bottles designed as true works of art.

What if you discovered a new vision of luxury, authentic, ethical and profoundly modern? Welcome to the world of ATELIER MATERI.

Sculpt, shape, and polish. Transform matter to reveal all its beauty. ATELIER MATERI finds its inspiration in the raw purity of materials and in the gestures of those who transform them.

THE ORIGIN OF THE BRAND NAME

The name Materi originates from a dialect of Brittany, meaning "material" (matter or material). The brand celebrates the raw beauty of materials and the delicate process of their transformation. At the heart of each fragrance is a unique raw material, whether classic or unexpected, carefully selected from the best environments and according to fair trade principles. This raw material is placed at the center of a contrasting olfactory composition, revealing its most subtle nuances and its most surprising facets, thanks to the meticulous work of the perfumers.

ATELIER MATERI’s minimalist and contemporary aesthetic is rooted in architectural and modernist design, where raw materials take center stage. The combination of deep blue and mineral textures creates a remarkable aesthetic, highlighting the brand’s obsession with detail. Each bottle proudly displays the ATELIER MATERI logo, paying homage to artisanal know-how.

The handcrafted concrete stopper is a true tribute to mineral simplicity. Cast, polished and finished by hand with a patinated copper hue, each stopper bears the unique imprint of its artisan, making it a singular piece. The navy blue boxes of ATELIER MATERI, made of FSC-certified paper, are adorned with stamped gold leaves that elegantly identify each fragrance.

Convinced that it is the hand of man that breathes soul into creations, Maison ATELIER MATERI collaborates with artists and artisans, from the harvesting of raw materials to the creation of its fragrances, bottles and boxes.

Respecting time and using the most beautiful materials, his creations embody creative choices that are both refined and contemporary.

FOUNDATION OF THE HOUSE

ATELIER MATERI is a French haute perfumery house created in 2019 by Ms. Véronique Le Bihan.


PERFUMERS OF THE HOUSE

The perfumes were made in collaboration with perfumers Marie Hugentobler, Celine Perdriel, Lucas Sieuzac and Céline Perdriel.



HOW WERE THE FRAFRANCES CREATED ?

All creations are designed around the material and the gestures of those who transform it. Like a sculptor works wood or a ceramist clay, the perfumer combines, shapes and tames raw materials to reveal their beauty. The entire creative process is linked to both the artisanal mastery and the artistic sensitivity of the perfumer. Their technical know-how and knowledge of the material are just as important as their creativity. For each of their perfumes, they take the time to study the material, to explore its different facets and textures, the possible associations. The ambition is to create perfumes with a minimalist and contemporary aesthetic, where the material expresses itself in a singular way.

WHY CHOOSE ARTISTS AND CRAFTSMEN?


Before creating ATELIER MATERI, the founder Mrs. Véronique Le Bihan worked for 10 years in the development of perfumes and cosmetics for brands in France and internationally. As with most perfumes on the market, the products were developed in a very short time and mass-produced industrially. She had a desire and a need to return to something more sincere and authentic.

Her perfumes are developed with respect for time, from the most beautiful materials, with a true creative commitment. Also passionate about design and architecture, she wanted a beautiful object, that one could take out of one's bathroom. She is convinced that it is the hands of Man that bring an extra soul to creations. Entirely handmade, polished and patinated, each of our caps, by its differences and roughness, bears the imprint of the craftsman's gesture. It is the beauty of imperfection, as it exists in nature, that reinforces the authenticity of our perfumes.

HOW TO SELECT RAW MATERIALS ?

For each of their perfumes, they explore a specific natural material. Some of their creations highlight atypical materials such as timut pepper, ambrette seed or white cocoa. Others focus on more traditional perfumery materials, such as rose, iris or sandalwood. So, they seek new interpretations of the material, highlighting rarer facets and contrasting and unexpected associations.

For example, for the perfume Rose Ardoise, the initial idea was a bold interpretation of the rose, where the flower reveals itself to be urban and mineral. It is the image of a rose growing in the middle of a concrete floor, right in the city center. To translate this image, perfumer Céline Perdriel played on ambiguities, combining femininity and masculinity, transparency and texture, minerality and sensuality. Around the rose, she combined the fresh and spicy notes of schinus molle and nutmeg with the animal and amber notes of ambroxan. Leather gives the fragrance a sensual and androgynous side. A contemporary and unique composition of the rose.

In addition, the Cacao Porcelana fragrance highlights a white cocoa, the "Gran Blanco de Piura", a rare variety that grows in the heart of the oldest plantations in northwest Peru. It has incredible facets, with sensual notes of nuts and milk with hints of tonka bean. When Véronique discovered this material, it immediately took her back to her childhood and the times she shared with her grandparents, baking chocolate cakes. The fragrance combines the delicacy of cocoa with notes of wood and patchouli, inspired by her grandmother's perfume and blond tobacco, reminiscent of the cigarettes her grandfather smoked. Her Proust madeleine!

HOW TO TRANSLATE “LESS IS MORE” AT ATELIER MATERI?


Véronique's team has infused raw materials with contemporary elegance by playing on contrasts and unexpected associations. Followers of the "Less is more" philosophy, she favors minimalism over excess and complexity. Her creations are distinguished by their unique, refined and contemporary character where the material is revisited.

Modernist art, architecture and design constantly inspire her work. Her perfumes, true contemporary objects, adopt a sober and refined aesthetic. Véronique likes to explore the raw beauty of an exceptional raw material, revealing its rare facets in a textured and singular composition. Guided by the search for a millimeter-perfect aesthetic, she maintains an unwavering obsession with details. It is the idea of ​​a discreet luxury, as opposed to ostentatious luxury.



THE ARTISANAL DESIGN OF ITS PERFUMES


The object, both sober and contemporary, is inspired by Brittany, where Véronique grew up, a region where nature is raw and wild. The dark blue of the bottle echoes the color of the ocean after the storm, while the concrete cap recalls the minerality of the cliffs and takes the shape of a pebble polished by the waves.


The cap, entirely handmade in a Parisian workshop, is shaped in concrete and ennobled with a patina with golden reflections. Each piece, by its differences and roughness, is unique. Véronique pays particular attention to details. Each of its bottles bears the ATELIER MATERI hallmark, a tribute to artisanal know-how. This is repeated in engraving on the glass as well as in stamping on the label and on the box.

Its object reflects the philosophy of the House: a discreet and authentic luxury that takes the time to make, combining contemporary vision and artisanal know-how.

THE VALUES THAT GUIDED THE CREATION OF ATELIER MATERI

By creating ATELIER MATERI, Véronique wanted to propose a new vision of perfumery, more human and responsible, by putting nature, craftsmanship and local production at the heart of the project. They develop relationships with their partners based on exchange, transparency and fair remuneration. In a short circuit logic, they favor local sourcing and French or at least European manufacturing.

Its perfumers are based in the Grasse region. Their cap is hand-made in a workshop in the heart of Paris. Their bottle is made in Germany and their box assembled in the Paris region.

They pay particular attention to the choice of our raw materials, ensuring that the environment is respected. Natural ingredients are selected with a concern for ecological preservation, without ever threatening natural resources and in a logic of fair sourcing.

CHALLENGES AND SUCCESSES ENCOUNTERED IN THE FAIR AND RESPONSIBLE APPROACH


The ATELIER MATERI team has chosen 100% European and almost exclusively French production, which obviously has an impact on their cost price. They make no compromises on the origin or the quality of their products, despite the economic pressure and the difficulties they may encounter during certain developments.

For example, they have already had to modify packaging designs because it was impossible to produce them locally, as production had been completely outsourced for certain manufacturing processes. There would therefore be easier choices, such as having production in Asia. But they are proud to promote, at their level, the various exceptional know-how by having French and European workshops work at all stages of the creation and manufacturing of our products.
perfumes.

At ATELIER MATERI, each perfume is much more than a fragrance: it is an experience, a tribute to nature, craftsmanship and timeless elegance. The house embodies a contemporary vision of luxury, where authenticity, sustainability and respect for raw materials are combined with limitless creativity.

ATELIER MATERI PRODUCTS


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